Manage ReputationMonitor Directories, Review Alerts, Reporting & Analysis
Market ReputationFeedback Review/Survey Pages, Custom Mobile Review App, Posting System
Build ReputationMarket on Website, Social Media, Photo Sharing, Video Sharing
5 Star customer reviews are a Major Force
leading new customers to the doors of local businesses today.
You could say people trust reviews—but that’s not all.
- 88% of respondents read reviews to determine the quality of a local business; an overwhelming majority of respondents (93%) said they checked reviews before dining or shopping. This means no matter how good your website is or how compelling your offering your customers will seek out other opinions. Having a strategy to earn, manage, and respond to reviews is a must.
- 85% of respondents to the BrightLocal survey read up to 10 different reviews while researching their purchase, pointing to the fact that customers aren’t blindly accepting the first review they read, but triangulating the feedback they find to get the real story behind a business. (That ought to be encouraging for businesses, as it means one terrible review is unlikely to sink you. But shoppers do weigh reviews heavily.)
- 88% of respondents said they trusted online reviews as much as they’d trust a personal recommendation (overwhelmingly the most trusted form of advertising by consumers, according to Nielsen’s Trust in Advertising Report), though the caveat is reviews had to be authentic, and there had to be enough of them to make a judgement call. Six to Ten reviews per listing location within the last six months should be your minimum requirement.
It’s not a question if reviews can have an enormous impact on your business and your bottom line – they do.
Whether it will be a positive or negative impact is mostly up to you.
Don’t take our word for it… Here’s what our clients are saying
Imagine your Reputation on Video
“It Takes 20 years to build a reputation and 5 minutes to ruin it.
-- Warren Buffet
If you think about that, you’ll do things differently.”
Greg has been invaluable in helping AZ Sports Cards with their Internet- starting with website and email newsletters. Lately, we have taken it to the next level with Social Media including Facebook, Twitter and Youtube.
The videos showcase our store, products and happy customers. We are able to reach existing and new customers and let them know about new weekly releases, product specials, in-store event, and more. Greg has really helped our local business have its own place on the web.Don Yount
If you need expert input on any computer or technical product questions, call G2 Video AZ. My last project was finding that last missing piece for my company’s homepage.
I emailed Greg some thoughts scribbled on a few large post-it notes, and two days later I am posting a sleek and powerful new video to my homepage.
The website needed to remain simple but with pop, and Greg produced exactly what was needed. I am grateful to Greg for his ability to take my vision, and translate it into reality.K. White
I feel like I possess a “secret super-power” knowing G2. Greg G is both leading the charge and watching my back when taking on any conceivable internet marketing, web-trend, web video, IT promotional synergy or social media challenge.
From emerging technologies to traditional solutions, G2 is nothing less than spectacularly effective and Greg has really been a marvelous asset to my clients and myself. THANKS AGAIN GREG!Christopher A.
I have known and work with Greg Goshorn for over 25 years; we grew up in our careers together and have teamed up on several projects over the years. Greg is extremely knowledgeable in Video Marketing and is a person with a problem solving mindset and high integrity.
I have had many meetings and discussions with Greg involving my own company and he has helped me out again and again. I recommend Greg Goshorn (G2) for all of your Video Marketing needs. He is a person that will bring value to your team.Lisa Bartholomew